{"id":181676,"date":"2022-12-15T09:49:06","date_gmt":"2022-12-15T06:49:06","guid":{"rendered":"https:\/\/www.im-diamond.com\/?erpin_cms_source=imdiamond-staging%3Asite2%3Apost%3A181658"},"modified":"2022-12-15T09:49:06","modified_gmt":"2022-12-15T06:49:06","slug":"im-diamond-at-the-close-of-2022","status":"publish","type":"post","link":"https:\/\/im-diamond.com\/en\/im-diamond-at-the-close-of-2022\/","title":{"rendered":"I\u2019m Diamond at the Close of 2022"},"content":{"rendered":"<p><strong>A look back at the questions, designs and customer moments that shaped our 2022 journal.<\/strong><\/p>\n<h2>A year of clearer diamond knowledge<\/h2>\n<p>Throughout 2022 we focused on the questions customers ask most often: why equal carat weights can have different prices, how certificates are read, how jewellery should be cleaned and what outlet really means.<\/p>\n<h2>From the screen to Kuyumcukent<\/h2>\n<p>Our journal, videos and social channels helped customers prepare before visiting the store. In person, we could then compare stones under magnification, discuss settings and turn general information into a choice suited to the wearer.<\/p>\n<h2>Thank you<\/h2>\n<p>Every message, appointment and order helped shape the subjects we covered. We closed the year with the same promise with which we began it: explain the product honestly, prepare it carefully and remain available after delivery.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>A look back at the questions, designs and customer moments that shaped our 2022 journal.<\/p>\n","protected":false},"author":555,"featured_media":150220,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_themeisle_gutenberg_block_has_review":false,"wds_primary_category":0,"footnotes":""},"categories":[1026],"tags":[],"class_list":["post-181676","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-uncategorized"],"_links":{"self":[{"href":"https:\/\/im-diamond.com\/en\/wp-json\/wp\/v2\/posts\/181676","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/im-diamond.com\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/im-diamond.com\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/im-diamond.com\/en\/wp-json\/wp\/v2\/users\/555"}],"replies":[{"embeddable":true,"href":"https:\/\/im-diamond.com\/en\/wp-json\/wp\/v2\/comments?post=181676"}],"version-history":[{"count":0,"href":"https:\/\/im-diamond.com\/en\/wp-json\/wp\/v2\/posts\/181676\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/im-diamond.com\/en\/wp-json\/wp\/v2\/media\/150220"}],"wp:attachment":[{"href":"https:\/\/im-diamond.com\/en\/wp-json\/wp\/v2\/media?parent=181676"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/im-diamond.com\/en\/wp-json\/wp\/v2\/categories?post=181676"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/im-diamond.com\/en\/wp-json\/wp\/v2\/tags?post=181676"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}